My alarm went off at 6AM this morning, so I got up, had a shower and breakfast and then left for the office at half past seven. After I had help getting ready, Sascha, Rebecka and I walked over to NK for a bit of shopping before they opened. Clothes for London, Cannes and NYC. It’s such a luxury to get a whole shopping centre for yourself. Sometimes I forget that my life is like a dream. We found lots of beautiful clothes from DvF and Red Valentino. I love the department with international designers at NK.
Then I went straight to product meeting for Löwengrip. We’re creating a fantastic range right now called B-Tox. It’s a synthetic snake venom which has the same effect as botox. When Sephora heard about the range they immediately began talking about getting the rights for it for the first few months. Our chemists in Sweden are so passionate about everything they produce, it makes me happy every single time. Then we also talked about LÖW, we decided on number 5 which the majority of you wanted. A big thank you.
I had lunch at my desk and had a phone meeting at the same time, then we went to Cirkus at 12.30 where I gave a lecture at Nordic Busienss Forum with 1500 people in the audience. The them was leadership and marketing.
Such a beautiful dress from DvF! But ahead of Nordic Business Form I wore a suit from my collection with Stylein/Ellos. It’ll be launched in September. It fits perfectly.
Now I’m going to have more coffee, check things with the colleagues and then have an executive meeting with Nordic Tech House tonight, I’ll talk to you later! I hope you have a good tuesday.